The 40+ Training Method

Your Best
Body
Starts Now

A training program built for men over 40 — by a 44-year-old coach who gets asked every single week what he does to stay in shape. Now you can find out.

Get Founding Member Access

£20/month · Cancel anytime · First 50 spots only

8
Week program
3–4
Sessions per week
40+
Built for this age
£20
Founding member price

Sound familiar?

The problem with
every other program

Designed for 22-year-olds

Six days a week, two-a-days, programmes that ignore recovery, joints and the reality of a busy life. They're not built for you.

Your body has changed — your plan hasn't

The training that worked in your 20s doesn't cut it anymore. Ignoring that leads to injury, frustration, and stalled progress.

You don't need more cardio

Hours on a treadmill won't get you where you want to be. Body composition after 40 is a different game entirely.

No time to waste

You have work, family, responsibilities. You need a plan that's efficient and actually fits into your life — not an aspiration.

I'm 44. People ask me constantly what I do to stay in shape. I decided to stop keeping it to myself.

— Your Coach

Your coach

I'm not selling a fantasy.
I'm sharing what actually works.

I've spent over two decades in the gym — as an athlete, and as a certified strength and conditioning coach who's trained hundreds of people. I know what works. More importantly, I know what works at 40+.

At 44, I train smarter than I ever did in my 20s. I recover properly, I protect my joints, I manage my energy. And the results speak louder than any programme I've ever sold.

People stop me. They ask questions. And I realised the information I carry in my head every day is exactly what men in their 40s are desperately looking for — and paying a fortune to find.

Built For Life is my answer to that. A practical, no-nonsense training method built specifically for men over 40 who want to look good, feel strong, and stay that way.

What you get

Everything you need.
Nothing you don't.

📋
8-Week Training Program

A full done-for-you program with clear progression. 3–4 sessions per week, built around compound movements, smart volume, and real-world constraints.

🎥
Exercise Video Library

Every movement demonstrated clearly. No guessing about form, no ego-lifting, no injury risk. Technique matters more than ever after 40.

🥩
Nutrition Framework

No faddy diet. Practical calorie and macro guidance, simple meal frameworks, and the fundamentals that actually drive fat loss and muscle retention.

🔄
New Programs Every 6–8 Weeks

Subscribers get a fresh program regularly. Your training never goes stale. Each one builds on the last — this is a system, not a single hit.

🧠
40+ Specific Coaching

Recovery protocols, hormonal context, joint health, sleep — the things that matter more as you age and that most coaches completely ignore.

👥
Private Member Community

A private group of like-minded men. Ask questions, share progress, stay accountable. Built for real people with real lives — no toxic gym culture.

What people say

Real results.
Real men over 40.

TESTIMONIALS COMING SOON

This section will feature real results from founding members.
Be one of the first — and your story could be here.

"I've been a PT and S&C coach for over two decades. I'm 44, I'm in the best shape of my life, and everything in this programme is exactly what I do myself — nothing more, nothing less."

Your Coach · Age 44

20+
Years coaching

Founding member offer

Simple pricing.
Lock in before it's gone.

🔒 Founding Member — First 50 Only

Monthly Subscription

£20

per month

Usually £30/month after launch

Claim Your Founding Member Spot

⚡ Spots remaining: limited to first 50 members.
Once they're gone, the price goes to £30/month permanently.

Questions

Frequently asked

Do I need a gym membership?

The main program is designed for a gym with standard equipment (barbells, dumbbells, cables). A home-gym alternative guide is included for those with a solid home setup.

I haven't trained in years. Is this for me?

Yes. The program is designed to meet you where you are. Week one is built around establishing technique and building a base — not breaking you in two.

What if I have joint issues or old injuries?

The program is joint-conscious by design. Movement substitutions are provided, and the coaching context in the community means you can always ask for guidance on adapting exercises to your situation.

How does the founding member price work?

Lock in at £15/month today and that's your price forever — regardless of what the standard subscription goes to. You're being rewarded for getting in early.

Can I cancel anytime?

Absolutely. No contracts, no awkward cancellation processes. Cancel anytime — though if you resubscribe after cancelling, you'll come in at the standard rate.

START
BUILDING
NOW

You already know something needs to change. The question is whether you do it today or six months from now.

Get Founding Member Access — £20/mo